Do you want to travel with Richard Branson, founder and chairman of Virgin Group? You now can if you decide to travel first class with Virgin Atlantic. How?
Branson decided to mold his face and design an ice cube with his facial characteristics and looks. So yes; now you are going to be able to see a couple of ‘Little Richards’ in your bar drink going forward.
The cubes were designed so the Virgin boss could travel ‘in spirit’ with his passengers and they in turn could experience what it may be like to have a drink with the billionaire entrepreneur and business magnate.
It took a team of 4 skilled designers 6 weeks to create the moulds for Richard’s cubes. They got exact measurements of Sir Richard’s head using detailed photographic techniques and laser scanning technology.
The ice cubes are uncannily life-like, depicting the airline owner’s goatee beard, grinning teeth and lustrous mane. So you decide, cocky or cool?